Privacy Policy

1. Introduction

This Privacy Policy explains how abetterfinderrename.com (“we”, “us”, “this website”) collects, uses, and protects information when you visit. By using this website, you agree to the practices described here. This site provides information about A Better Finder Rename, a macOS batch file renaming application, and links to the official developer’s download page – it does not require an account, does not process payments, and does not host any software files.

2. Information We Collect

a) Information You Voluntarily Provide

If you use our Contact page, we collect the name, email address, and message you submit. This is the only information you’re ever asked to provide directly – there is no account registration, no purchase flow, and no newsletter signup on this site.

b) Information Collected Automatically

• IP address (via server logs and Cloudflare)
• Browser type and version
• Operating system
• Referring URL
• Pages visited and time spent on the site
• Device type (desktop, mobile, or tablet)
• Approximate geographic location at the country or region level, derived from IP address

c) Cookies and Tracking Technologies

This site may use the following categories of cookies:

• Essential cookies – required for basic WordPress functionality
• Analytics cookies (Google Analytics 4, if active) – collect pageviews, session duration, traffic source, and aggregated demographic data. GA4 does not collect personally identifiable information. You can opt out using Google’s browser opt-out add-on.
• Advertising cookies (Google AdSense, if active) – used to serve ads, including personalized ads based on prior visits to this and other sites. You can manage ad personalization at Google Ad Settings, or opt out of third-party cookies generally at aboutads.info.
• Cloudflare cookies – used for performance and security purposes (for example, __cf_bm, __cflb).

3. How We Use Your Information

• To operate and maintain this website
• To analyze traffic and improve our content, where GA4 is active
• To serve relevant advertisements, where AdSense is active
• To respond to messages submitted through our Contact page
• To detect and prevent security threats via Cloudflare

We do not use your information for any purpose beyond what is listed above.

4. Third-Party Services

• Google Analytics 4 – analytics service operated by Google LLC. See Google’s Privacy Policy.
• Google AdSense – advertising service operated by Google LLC, subject to the same privacy policy linked above.
• Cloudflare – CDN and security service operated by Cloudflare, Inc. See Cloudflare’s Privacy Policy.
• WordPress – this site is self-hosted on WordPress software; no data is sent to WordPress.org as a result.

Each of these services operates under its own privacy policy, which we do not control.

5. Data Sharing and Disclosure

We do not sell your personal data, and we do not share it with third parties except as described above (Google, Cloudflare). We may disclose information if required to do so by law or valid legal process. Aggregated, anonymized data may be used internally to improve site content.

6. Data Retention

• Server logs: retained for 30 days
• Analytics data: retained per Google Analytics’s default settings (typically 14 months)
• Contact form submissions: retained until your inquiry is resolved, then deleted
• Cookies: session cookies expire when you close your browser; persistent cookies expire per their own configured lifespan

7. Your Rights and Choices

• You can disable cookies at any time through your browser settings
• You can opt out of Google Analytics tracking
• You can opt out of personalized advertising through the links in Section 2c
• You can request deletion of any personal data we hold about you via our Contact page

If you are located in the EU/EEA, you have rights under GDPR including access, rectification, erasure, portability, and objection to processing. If you are a California resident, you have rights under CCPA including the right to know what data is collected, to request deletion, and to opt out of the sale of personal information (we do not sell personal information).

8. Children’s Privacy

This website is not directed at children under 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will delete it promptly.

9. Security

This site uses HTTPS/SSL encryption for all traffic, and Cloudflare provides DDoS protection and web application firewall coverage. While we take reasonable measures to protect data, no method of transmission over the internet is 100% secure.

10. International Data Transfers

Our servers and the third-party services we use may process data in countries other than your own. By using this site, you consent to your information being transferred and processed in this way, subject to appropriate safeguards where required by law.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised effective date. Continued use of the site after changes are posted constitutes your acceptance of the updated policy.

12. Contact Us

If you have questions about this Privacy Policy, please reach out through our Contact page.